Hi There!
I'm Cait, I am a DePaul University alumni with a degree in public relations and advertising, and double minors in event planning and environmental studies. Through my academic career at DePaul and professional experience at Fallon Public Relations, I gained invaluable skills that I am looking to utilize in the work field. Specifically, I have a passion to work in diverse fields such as CPG, fashion, and sustainability efforts.
During my time at DePaul University, I immersed myself in a dynamic learning environment. The public relations program at DePaul has been instrumental in offering a hands-on and realistic professional experience. I am grateful for the guidance of my exceptional professors who imparted valuable skills in developing campaigns, crafting news releases, and delivering pitches. These assignments were not only integral components of our coursework, but were also presented in front of esteemed professionals, including CEOs of Chicago-based PR firms. This immersive learning approach has significantly enhanced my ability to apply theoretical knowledge to real-world scenarios and has been crucial in preparing me for a successful career in public relations.
Additionally, starting my professional career in September of 2023 as an intern at Fallon Public Relations gave me hands-on experience in the public relations arena. Having successfully navigated the internship, I was offered a position to continue contributing to the team's success by being promoted to an editorial project manager, spearheading editorial pitching initiatives. Once I graduated, I was promoted to the Editorial Specialist which allowed me the opportunity to show my creativity and lead the editorial sector of Fallon PR. I currently am working as the Editorial Specialist and am excited for new endeavors as I take on my professional career head on.
Education & Experience
-
DePaul University
2020 - 2024
I attained my Bachelor's degree from DePaul University with a degree in public relations and advertising, and focuses in environmental studies and event planning. Throughout my academic career, the majority of my coursework related to all three disciplines.
-
Fallon Public Relations
July 2024 - Present
I maintained and grew relationships with editors in esteemed magazines such as Elle, Vogue, The New York Times, and Modern Luxury. Upon being promoted to an editorial specialist, I infused my unique style and personality into client pitches. Through this role, I have managed a minimum of five clients in which I was pitching weekly/twice weekly depending on the high and low seasons for each clients. Within Fallon PR, I coordinated events at large venues and supervised logistics surrounding events. I also helped managed influencer relations and outreach.
-
Fallon Public Relations
January 2024 - July 2024
During this role, I focused on creating captivating pitches tailored for the high-end fashion industry as well as wellness brands. I created and built relationships with esteemed editors in publications that I felt fit for my clients.
-
Fallon Public Relations
September 2023 - December 2023
During my internship at Fallon Public Relations, I gained experience working with clients such as Marina Raphael, Amsale, and Barry's Bootcamp. I honed my skills in fashion PR, executing strategic communication campaigns, built professional client relationships, and contributed to successful brand initiatives in the dynamic world of fashion and lifestyle.